Retail: one source for your products, the same story everywhere
A webshop is rarely your only sales channel these days. There is a store, a marketplace, a wholesale customer with their own portal and perhaps a second brand. Every channel asks for its own format, its own imagery and its own copy.
One product source, and then the channels
The moment you maintain those channels by hand, they drift apart within a month. We make sure your product data sits in one place and feeds everything from there: your shop, your marketplaces, your dealers.
With imagery that looks the same everywhere, copy in the languages you need, and stock and orders reporting back to your back office. So you can add channels without the workload growing with them.
One source for product data
Variants, sizes, colours, EANs, prices and copy in one place, with a clear owner per field.
From that source we feed your shop, your marketplaces and your dealers, instead of three exports that each start a life of their own.
Imagery that holds up
Cutting product photos out, cropping them to a fixed format and linking them per variant.
Hundreds of photos at a time, with the same margins and the same background, so your listing pages look calm instead of cluttered.
E-commerce and portals
A sales environment for consumers or for business customers, with AI search that understands what someone means.
With filters built on your own data, and customer-specific prices or budgets wherever those are needed.
Connecting stock and orders
Your shop knows what is in stock and your back office knows what has been sold, with no middleman. Integrations with your ERP, your accounting and your carrier.
Repeat orders and a customer portal
Customers see their own order history, their agreements and their documents, and reorder in two clicks. That lowers the barrier more than any discount campaign.
Advice and search with AI
A visitor who does not know what a product is called still finds it. And where it fits: an assistant answering questions based on your own product data, not on the whole internet.
The work is in the data, not in the shop window
Building a new webshop can be done in a few weeks. The hard part is the layer underneath: variants that do not match, photography that differs per supplier, copy that has to exist in four languages and stock held in three places. That is where our work begins. We first put the product data in order in a PIM, with clear rules about who may update which field, and only then do we build the channels on top.
The result is that a new channel is no longer a new project but a connection. And because everything runs on the same foundation, a customer sees the same price, the same image and the same lead time whether they look through your shop, your marketplace or your dealer.
What we bring to this trade
The modules below sit inside Magic Studio and work on the same data; the tools sit alongside and can be used on their own. That way you can start where it hurts most today.
In practice that is almost always the product data. Get that right and a second brand or a second country becomes a configuration instead of a project.
Four things you will not get elsewhere
Choosing a platform is largely a matter of trust: you buy something you have not seen yet. These four points are meant to turn that around.
They also apply if you start small, with only the product data or only the image work.
We start with your data
Before we build anything, we show you how your product data stands today: what is missing, what is duplicated, what is wrong. You keep that report, even if you do not continue with us.
A demo in your own branding
Within a few days there is a working shop with your own products on its own address. You click through it instead of looking at screenshots.
Channels without double work
A second brand or a second country is a configuration here, not a second system. We have done it before and it saves months.
Agentic where it helps
Agents that write product copy, enrich data and answer customer questions — with your approval, and based on your own data.
The cases and modules that belong here
A second sales environment on the same engine, an own brand where you are the source of the product data yourself: the references show what that meant in practice.
The knowledge base holds the demos of the sales environment and of search that understands what someone means.
Give us an export and you get a data report
Send us the link to your current shop and an export of your items. You get a report on the state of your product data — what is missing, what is duplicated, what is wrong — and a working environment in your branding to click through.
You keep both, even if you do not continue with us. Prefer to talk it through first? Ask through the form and you will hear from us the same day.